Kim HugginsGo Back
- Advising on IP strategy
- Clearance for brand and product names
- Management of global trade mark portfolios
- Trade mark and copyright protection and enforcement
- Domain name acquisition, management and enforcement strategy
- Clearance for broadcast and non-broadcast advertising
- Clearance for marketing communications and materials
- Special offers, pricing and promotion
- Commercial IP agreements
- Tools and procedures development supporting effective IP management
Solicitor of England and Wales, 2007
LLP, College of Law 2005 – 2007
Fellow of the Institute of Legal Executives 2005
After eight years in the banking department at DLA Piper in London, Kim spent two years in their IP team. Here she had day to day management of a global trade mark portfolio; advised on trade mark and counterfeiting infringements; drafted cease and desist letters and witness statements; collated evidence and liaised with Trading Standards offices, the police and Customs and Excise.
Moving in house took Kim firstly to Ancestry.co.uk and subsequently to AS Watson (Superdrug); Which?; Informa; Tesco Mobile; British Council and Yoox Net-a-Porter. All her roles were IP focussed and included providing strategic advice on the protection, enforcement and exploitation of the businesses’ IP rights nationally and globally; ad hoc advice on day-to-day copyright and trade mark matters; domain name portfolio management; drafting cease and desist letters and reaching agreements with infringers; supporting sales and marketing teams with promotions and marketing activity; clearing all broadcast and non-broadcast marketing including a multi-jurisdictional television advert; developing processes and procedures for more effective IP management; liaising with relevant regulatory bodies and drafting and negotiating IP specific commercial agreements including sponsorships, collaborations, trade mark and copyright licences, social media influencers and publishing.
Since 2015, Kim has worked with start-up businesses as she is extremely passionate about supporting entrepreneurship. Clients have included a software developer; a new brand in the feminine care hygiene sector, a specialist sector marketing and sales business and an events business. Kim is a strong believer in demystifying the law to start-ups and working with them to protect their IP, help avoid potentially costly problems and measure relevant risks.